Using Training to Support Employee Engagement Initiatives
by Kris Kiler
Engaged employees demonstrate three characteristics: commitment, involvement and enthusiasm. Employees become engaged when their employers meet their basic needs, create meaningful opportunities to contribute, foster a sense of belonging, and provide chances to learn and grow.* Employee training is likely to be a key factor in the implementation of any organizational strategy aimed at improving employee engagement.
As a trainer, how do you create trainings and learning environments that create involved and enthusiastic employees? Here are some important keys:
Key 1: Just ask. Before you start developing the training consider surveying your participant group. Ask what topic areas or skills they want to learn, how they prefer to learn this new information, and how they would like to be evaluated. If you can match the training to participant preferences the learning from the training is more likely to be sustained.
Key 2: Match training design to personality style. Considering the personality types of your participants is fundamental if you want your training to have a broad impact. Creating a learning environment that creates a balance for all styles will leave employees feeling valued and connected with the you, the trainer, and the material you are presenting.
Key 3: Don’t stand and deliver. Build interactivity into your programs. This may seem like a rudimentary point, but there are employees everywhere falling asleep or daydreaming in class because they are not encouraged to participate. Even if you’re training employees on organizational procedures, you can try to make it fun and enjoyable.
Key 4: Unify generational divides. The looming gap in the workforce is no secret and the conflicts between each generation can create a divisive workplace. Design activities with generational components to persuade individuals of each generation to shift perspectives and recognize the strengths and weaknesses of the other.
Key 5: Connect vertically. Trainings that involve higher- and lower-level employees can help build communication and trust and cultivate employees to think systemically. Effective communication is a leading indicator of an organization’s financial performance.** Opening up communication between employees vertically throughout the organization can contribute to the bottom line.
Key 6: Make learning personally relevant. This goes beyond personality and conveys to the participants that you care about them as individuals and not just as contributors to the organization. Applying the learning to a context outside of the scope of the organization will encourage participants to think creatively and allow them to express themselves as unique individuals.
Key 7: Use technology. Think outside the concept of e-learning modules. Blend classroom learning with interactive tools such as: participant discussion forums for post-training dialogue, online assessments for testing competence related to the topic, or on-line development plans that provide a follow up system can help support the ongoing independent learning of the participant.
- *Harter, James K., James W. Asplund, and John H. Fleming. HumanSigma: A Meta-Analysis, The Relationship Between Employee Engagement, Customer Engagement, and Financial Performance. (Gallup 2004).
- **Watson-Wyatt Worldwide. Effective Communication: A Leading Indicator of Financial Performance - 2005/2006 Communication ROI Study™.
About Kris Kiler
Kris Kiler is an author, consultant and entrepreneur. Prior to founding Kris Kiler Marketing Design, Kris was president and chief executive officer of Unite Media Group Inc, an Internet services, publishing and consulting organization focused on human personality differences. Kris has worked extensively with corporate trainers and management consultants to create custom training programs and to develop and implement successful and innovative corporate training initiatives. He also published more than twenty-seven publications through Telos Publications by a variety of writers and collaborators—overseeing everything from acquisition, editing, design, printing, and marketing. Kris has been designing websites and marketing collateral since 1996. He has worked with more than 140 marketing clients to navigate their success on the Internet through the design of their website, email marketing, Internet products and services, and supporting print collateral.
Kris is the author of Leading Engagement: An Executive Summary (forthcoming), Ready, Aim, Capture!: The Secret to Successful Internet Marketing and coauthor of 101 Ways to Generate Top Book Sales: A Handbook for Authors Ready to Plead Insanity and The Author’s First Aid Kit series (forthcoming).
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